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Candian Wood Council: Vice President Of Market Development

Candian Wood Council

This is a Full-time position in Ottawa, ON posted July 30, 2020.

If youre a results-driven experienced senior leader, looking for a dynamic role, then look no further, because we have just the role for you.We are the Canadian Wood Council (CWC) (https://cwc.Ca/), and we represent the Canadian wood products industry through a national federation of associations.

The mission of the Council is to maximize market access and increase demand for Canadian wood products through excellence in codes, standards, regulations and education.

Our vision is to be passionate, credible agents of innovation leading an advanced and sustainable wood construction culture.Wood WORKS!

is a program of the CWC that supports a wood culture by connecting individuals, sharing best practices and celebrating innovative successes.


is dedicated to increasing demand for wood products as well as engineered and value-added wood components and systems in industrial, commercial, institutional, and mid-rise construction.And now we are looking for a new Vice President of Market Development someone who will be instrumental in our continued growth as we move into the future.Vice President of Market DevelopmentThis is a vital role, responsible for delivering our key market development programs.

Reporting to the President and CEO, youll build on 21 years of success of the Wood WORKS!

program, and lead the associations market development program to expand into new markets across Canada.Youll develop markets for the use of structural wood products in Canada, including implementing new ideas and tools to facilitate their use and specification by Canadian designers and builders.

By consulting and collaborating with leaders from the wood products industry and the Associations Board and membership, youll ensure that the programs and initiatives showcase the value of Canadian wood products.Succeeding will require stepping back from the day-to-day work and focusing on the overall vision and mission to expand market access and increase demand for Canadian wood products.

Whether that means leading, planning, and providing direction for the team or, by developing and implementing the related annual business development strategies and tactics.Practically speaking, here are some of the things youll be working on:Oversee, direct, and manage our market development program Wood WORKS!

and deliver on annual objectivesEstablish the Wood WORKS!

program goals and create relevant metrics to evaluate program impacts, effectiveness, and increased market share and establish and manage annual budgetsProvide guidance and support to governance, communications, and technical activitiesSecure government & private sector funding for the Associations programs and related market development activitiesLiaise and engage with industry partners and sponsors across Canada and initiate, facilitate, maintain, and build new and existing partner and sponsor relationshipsNegotiate, manage, grow, and adapt the delivery of funding contracts for the federal and provincial government departments and agencies for the advancement of wood construction in CanadaDevelop funding proposals, position papers, and briefings to communicate the benefits of existing programs to stakeholders, and secure funding for new market development programs and initiativesReport quarterly and annual results to the Board, stakeholders, and funding partnersOversee a team of professionals located across the countryBesides the operational aspects of this role, youll need to use your excellent communication, presentation, and interpersonal skills to advise, guide and communicate strategic direction and plans.

Youll lean on your ability to build relationships and make authentic connections with co-workers, contractors, business professionals, and industry partners.

Youll develop trust and encourage buy-in and commitment towards strategies and initiatives.Working with the CWCThis is a full-time, permanent position, with National responsibilities and up to 20% travel across Canada.

Our office is located in Downtown Ottawa, with flexibility to work remotely when required.

We offer a competitive salary, commensurate with experience, comprehensive benefits package including medical, dental and defined contribution pension plan.We play a very important role in broadening woods use in construction by working closely with the building community and governments.

We maintain close ties with members, potential members, companies and design professionals and provide these groups with a forum for discussion on issues of importance.QualificationsSenior-level leadership experience in business or market developmentExperience with strategic planning, project management and delivery, and leading complex project teams and staffExperience in communications and engagement with CEOs and leaders, Board Members, government representatives, and the general publicProven experience developing and managing multiple and complex budgetsExperience developing proposals, negotiating contracts, and securing funding for programs and initiativesKnowledge of Canadas forestry, wood design, and construction sectors an assetMinimum Bachelors degree in engineering, architecture or advanced technologyFrench language proficiency/fluency is a significant assetHow to ApplyOur online application will give you the option to apply to this role as a complete person not just a resume.

The application will assess your qualifications, personality traits and workplace preferences, and should take 10 to 15 minutes to complete.

After submitting, you’ll receive an email inviting you to log in and view your assessment results.We strive to build a team that reflects the diversity of the community we work in, and encourage applications from traditionally underrepresented groups such as women, visible minorities, Indigenous peoples, people identifying as LGBTQ2SI, veterans, and people with disabilities.We will review applications, with priority given to those who have completed the assessment, and look forward to hearing from you.